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Healthier Lifestyles through "Commitment Contracts"
This can be pretty hardcore, but we're all adults here, right? Check out stickK! It's a service that "promotes healthier and happier living by helping people achieve their personal goals through the signing of Commitment Contracts." Founded by Yale economists who tested the idea through behavioral and economic research, the concept of Commitment Contracts is grounded on the principles that 1) people don’t always do what they claim they want to do, and (2) incentives get people to do things.
So, stickK helps you select your goal (lose weight or quit smoking for example), set the stakes (i.e., pay money to charity if you fail your goal), get a referee (a friend to make the final call), and invite friends to cheer you on.
Looking at the "hot contracts" at stickK, like "recycle paper" and "buy only organic produce," it looks like it can be used for a lot of less-intense goals, too.
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About this Column
The Hotspot originally started out as a monthly-or-so feature written by our favorite storytellers. Usually products or services were highlighted that tickled us. Over the past year delightful innovations and introductions in the maternity and parenting space have increased, and we feel we need a space to share our discoveries with you. Daily news stories on parenting also inspire us to communicate with you. As such, the Hotspot is now the Alpha Mom daily blog. Finally!
From time-to-time we will feature products that we like. Since there is no pay for play, we only feature products that excite us. However, we do want to know about new product and service introductions and innovations so feel free to drop us a note at contact@alphamom.com.
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